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Outbound systems and sdr teams that generate pipeline - built for speed and scale.
Outbound systems and sdr teams that generate pipeline - built for speed and scale.
Most teams don't need more tools or more meetings.
They need a clear system that consistently produces qualified pipeline.
That's what I build.
Outbound Audit
Outbound Audit
For teams that know something isn't working - but don't know where to fix it.
A focused, high-impact review of your outbound motion to identify exactly what's broken and how to fix it.
What's included:
Messaging and positioning review
SDR cadence + sequencing analysis
Pipeline and conversion diagnostics
Tooling + workflow assessment (SFDC, Outreach, etc.)
Clear, prioritized action plan
Outcome:
You walk away with a specific, actionable plan to improve pipeline generation immediately.
Typical Investment: $2,500 - $3,500
SDR System Build
SDR System Build
For companies that need a real outbound engine - not guesswork.
I design and implement a complete SDR system tailored to your product, market, and team.
ICP definition and targeting strategy
Messaging framework (email, phone, LinkedIn)
Multi-step outbound cadences
SOPs and playbooks for SDR execution
KPI framework kand performance tracking
Tooling setup and optimization
Outcome:
A fully operational outbound system your team can run consistently and scale.
Typical Investment: $5,000 - $10,000
SDR Team Optimization
SDR Team Optimization
For teams that have SDRs - but aren't hitting their numbers.
I diagnose performance issues and implement the systems, coaching, and accountability needed to drive results.
What's included:
Pipeline and activity analysis
Rep-level performance diagnostics
Coaching frameworks and call feedback
KPI restructuring and accountability systems
Process improvements to increase efficiency
Outcome:
Higher booking rates, stronger pipeline, and SDRs who consistently perform.
Typical Investment: Custom (project or short-term)
Fractional Head of Sales Development
Fractional Head of Sales Development
For companies that need leadership without hiring full-time.
Hands-on leadership to build, manage, and scale your SDR function.
What's included:
SDR hiring and onboarding
Weekly performance management
Pipeline forecasting and reporting
Cross-functional alignment (RevOps, Marketing, Sales)
Continuous system optimization
Outcome:
A fully managed SDR funciton with clear performance, accountability, and growth.
Typical Investment: Monthly Retainer
How This Works
How This Works
Intro Call - Understand your current pipeline and goals
Assessment - Identify gaps and highest-impact opportunities
Execution - Build and implement systems that drive results
Who This Is For
Who This Is For
Startups building outbound for the first time
Teams with SDRs that aren't performing
Companies that need predictable pipeline growth
Who This Is Not For
Who This Is Not For
Teams looking for generic advice
Companies unwilling to implement changes
Organizations without a clear product-market fit
Final Note
Final Note
You don't need more activity.
You need a system that turns activity into pipeline.
If you want a predictable outbound engine, book a call.
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